Social media use by business, and definitely by real estate professionals, is growing by leaps and bounds.  And, if you read here much, you know that I'm a big fan of Google+, the new social spot on the Web.  However, there's a lot of disagreement about how much to engage our prospective customers on Facebook, Twitter, LinkedIn and now Google+.  Some would say, and they practice it, that if a little works then a lot must work better.  I do know that when I connect with a real estate professional in Google+, if I start getting multiple posts/day, especially if they're mostly promoting every tiny feature of their listings, I just disconnect.  After all, I'm in Taos, NM, and have very little interest in their new listing in Detroit.  (Another reason to learn to use Google+ Circles properly.)

Read Full Post

Just this week, Google+ became an integral part of Google Search results with "Personal Results."   It's creating quite a stir, some negative.  Twitter is in a snit because they think Google has an unfair advantage, and others just think it's not going to be useful.

Read Full Post

The latest plan hatched by the government to help dig out of the housing mess is to sell government owned properties in bulk to large investors.  It's refreshing to see the more mainstream media like CNBC express doubts about this latest scheme.  Where there's enough smoke for the major media to smell it, there just may be some fire around somewhere.

Read Full Post

If you're still trying to compare Google+ to Facebook, you shouldn't be doing that either.  It isn't a Facebook clone, and is only a competitor in some ways.  The fact is that Google Plus is growing, and it's providing businesses with a whole new way to communicate with prospects and customers.  I've set up several business pages, a very fast and easy process, and I'm slowly building a following on a couple of them.

Read Full Post